Broadridge Appoints Axel Josephson and Albin Andersson to Lead Nordic Sales

Broadridge Financial Solutions has expanded its Nordic operations with the appointment of Axel Josephson and Albin Andersson as Sales Directors.

Josephson and Andersson will focus on helping firms across the Nordics increase operational efficiency and adopt innovative technologies. Their appointments follow a wave of interest among regional financial institutions in replacing legacy infrastructure and streamlining operations.

“Nordic firms transitioning away from legacy infrastructures”

Ofir Gefen, Head of International Sell-Side Sales at Broadridge, commented, “A growing number of Nordic firms are looking to increase operational efficiency across their business by transitioning away from legacy infrastructures, highlighting a transformation and growth opportunity for firms across the region. The addition of both Axel and Albin to our team will enable Broadridge to better serve this expanding and critically important market.”

Josephson previously served as Country Head of Sweden at Equiduct and held sales leadership roles at Infront ASA. He commented, “I am excited to join Broadridge and help drive the company’s growth in the Nordic region. Broadridge is a recognized leader in both the capital markets and wider financial services industries, and I am committed to helping firms navigate market change and achieve their aspirations.”

Andersson joins from the London Stock Exchange Group, where he worked on aligning data solutions with client strategies. His earlier roles include positions at Infront and Golden Gate Financial. Andersson stated, “I am thrilled to join Broadridge and help our clients and firms across the Nordics to capitalize on the opportunities of today’s dynamic market. Broadridge’s innovative technology and solutions are helping clients evolve their businesses and stay ahead of both market and competitor curves.”

Their addition follows the 2024 appointment of Per Lovén as Pre-Sales Director for the Nordics. Lovén, with more than 20 years of fintech experience, previously held senior roles at TS Imagine, Liquidnet, SimCorp, and Itiviti. With this expanded team, Broadridge aims to deepen its support for clients in the region, enabling them to scale efficiently, respond to market shifts, and implement transformative technologies across their operations.

Broadridge Onboarded Nordnet Bank AB and SEB

Earlier this year, Nordnet Bank AB, a digital savings and investment platform operating across the Nordic region, launched live operations with Broadridge Financial Solutions’ international shareholder disclosure system. The move aligns with Nordnet’s compliance obligations under the updated Shareholder Rights Directive (SRDII).

The implementation of Broadridge’s Shareholder Disclosure Hub, an API-based solution, enables Nordnet to handle shareholder identification requests with efficiency and security. Live processing has been in effect since September 2024, allowing Nordnet to meet SRDII requirements while ensuring seamless data protection across its European operations.

Last year, Skandinaviska Enskilda Banken AB (SEB) selected Broadridge’s international post-trade processing solution to simplify and streamline its securities business across international and domestic markets. The Swdish bank is a long-standing user of Broadridge’s front and middle office solutions for order management, trade execution and allocation, and has now extended for post-trade processing.

By expanding the partnership into post-trade, SEB now benefits from a strategic front to back-office infrastructure that simplifies and optimizes trading workflows and operations across international markets with advanced, straight-through solutions that deliver efficiency, scale and resilience at every stage of the securities trade lifecycle.